Privacy Policy

       1. Introduction

At Krown, legally incorporated as Krown Apparel Inc. ("we", "our" or "us"), we place great importance on your privacy and the protection of your data. For this reason, we have put certain processes in place on our website to obtain your informed and explicit consent when you share personal data with us.

This Privacy Policy (the "Policy") describes our privacy practices for the activities described below. In accordance with your rights, we inform you of how we collect, store, access, and otherwise process information relating to individuals. In this Policy, personal data ("Personal Data") refers to any information that, alone or in combination with other available information, can identify an individual.

We are committed to protecting your privacy in accordance with the highest level of applicable regulations. As such, we comply with the obligations set out in the following regulations:

  • Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial legislation;
  • Quebec's Act to Modernize Legislative Provisions Respecting the Protection of Personal Information (Law 25);
  • California's Consumer Protection Act (CCPA) / California Privacy Rights Act (CPRA) and California Online Privacy Protection Act (CalOPPA);
  • Colorado Privacy Act (CPA);
  • Utah Consumer Privacy Act (UCPA);
  • Connecticut Data Privacy Act (CTDPA);
  • Virginia Consumer Data Protection Act (VCDPA).

Scope

This policy applies to the websites, domains, applications, services, and products of Krown.

This policy does not apply to third-party applications, websites, products, services, or platforms accessible through links not hosted by Krown that we may provide to you. These sites are owned and operated independently of us and have their own distinct privacy and data collection practices. Any Personal Data you provide to these sites will be governed by the third party's own privacy policy. We cannot accept responsibility for the actions or policies of these independent sites, and we are not responsible for their content or privacy practices.

Processing Activities

This policy applies when you interact with us by performing any of the following actions:

  • Using our application and services as an authorized user;
  • Visiting any of our websites that link to this privacy statement;
  • Receiving any communication from us, including newsletters, emails, calls, or text/SMS messages.
  1. Personal Data We Collect

What Personal Data We Collect

When you make or attempt to make a purchase, we collect the following types of personal data:

  • Order information such as your name and email address;
  • Payment information such as your billing address, phone number, credit card, debit card, or any other payment method;
  • Purchase information, including sizes, models, and selected customizations;
  • Location data.

When you use our products and/or features, including our website, we collect the following types of Personal Data:

  • Account information such as your name, email address, and password;
  • Past purchase information, including sizes, models, and ordered customizations;
  • Mobile device identifiers such as brand and model, IMEI, and phone number;
  • Location data;
  • Feedback, such as customer support inquiries or product reviews;
  • Content, such as messages, comments, audio files, or documents.

How We Collect Your Personal Data

We collect personal data from the following sources:

Directly from you. You may provide us with account information, payment information, financial information, demographic data, purchase information, content, feedback, and product information. This data may be provided when you:

  • Create an account or purchase products on our website;
  • Use our products or services;
  • Express an interest in our products or services;
  • Subscribe to our newsletter;
  • Complete a voluntary market research survey;
  • Contact us with an inquiry or to report a problem (by phone, email, social media, or messaging service);
  • Log in to our website via social media;
  • Fill out forms.

Through automated technologies or interactions. When you interact with our website, we may automatically collect the types of data listed below using cookies, server logs, and similar technologies. Please see our Cookies section below for more details.

  • Device data regarding your equipment;
  • Usage data regarding your actions and browsing habits;
  • Contact data when tasks performed on our website remain incomplete, such as incomplete orders or abandoned carts.

Via third parties. We may receive Personal Data about you from various third parties, including:

  • Account and payment information from another person when they purchase a gift for you on our website;
  • Device and usage data from third parties, including analytics service providers such as Google;
  • Account information and payment data from social media platforms when you log into our website using those platforms;
  • Account and payment data from third parties, including organizations (such as law enforcement agencies), associations, and groups that share data for fraud prevention and detection and credit risk reduction purposes;
  • Account information, payment data, and financial data from technical, payment, and delivery service providers.

If you provide us, or our service providers, with Personal Data relating to other individuals, you represent that you have the authority to do so and acknowledge that it will be used in accordance with this Policy. If you believe your Personal Data has been inappropriately provided to us, please contact us using the information in the "Contact Us" section below.

Device and Usage Data

When you visit the Krown website, we automatically collect and store information about your visit using browser cookies or similar technology. You can use the icon in the bottom left corner of our website to modify your cookie consent. You may also instruct your browser to refuse all cookies or to notify you when a cookie is sent.

We also process information when you use our services and products. This information may include:

  • Login information
  • IP address
  • Timestamps
  • Location information
  • Individual products you view
  • Web terms or searches that led you to the site
  • Time zone
  1. Purpose and Legal Basis for Processing Your Personal Data

We collect and use your Personal Data with your consent to provide, maintain, and develop our products and services. These purposes include:

  • To fulfill your order for golf apparel or accessories;
  • To process orders, including electronic and non-electronic shipments;
  • To build a safe and secure environment;
  • To verify or authenticate your identity;
  • To investigate and prevent security incidents;
  • To provide, develop, and improve our products and services;
  • To allow you to access Krown's services and create accounts.

We also use your Personal Data for the following secondary purposes, provided you have given us your explicit consent:

  • To organize and provide advertising and marketing;
  • To send you newsletters and other marketing communications about current and future products, collections, and promotions;
  • To communicate with you about our products and services.

Third-Party Tools

We use the following third-party tools to store your information:

  • Shopify
  • Google Analytics
  • Klaviyo
  • ShipStation
  • Zapier
  1. Cookies

What Are Cookies?

A cookie is a small file containing information that your browser stores on your device. The information in this file is generally shared with the site owner as well as potential partners and third parties. The collection of this information may be used as part of the site's operation and/or to improve your experience.

How We Use Cookies

We use cookies to provide you with the best possible experience on the Krown website. Here are the different categories of cookies:

  • Strictly Necessary – Purely technical and functional cookies required for the site to operate, which cannot be disabled.
  • Email Tools – Cookies from email services to analyze the performance of sent emails and products viewed.
  • Social Media – Cookies to share relevant content on social media platforms.
  • Statistics & Audience – Analytical cookies to track visitor activity and build advertising audiences.
  • Experience & Relationship – Cookies that record user preferences to display relevant content.
  • Personalized Ads – Cookies that deliver ads tailored to the user's profile and actions.
  • Chat & Support – Cookies that enable smoother customer support by identifying customer profiles and products consulted.
  • Marketing – Cookies that deliver relevant content through marketing actions after users leave our site.
  • Performance & Monitoring – Third-party cookies to monitor performance and errors on our site.

How to Control Your Cookies

Unless a cookie is strictly necessary, you can accept or refuse its use at any time by clicking the icon in the bottom left corner of each page.

We will only retain your Personal Data for as long as necessary to fulfill the purpose for which it was collected:

  • Transaction-related data – 7 years, in accordance with tax and accounting obligations in Canada and Quebec.
  • Customer account data – 3 years after account closure.
  • Marketing data – Until consent is withdrawn or 2 years after the last interaction.
  • Browsing data and cookies – Between the end of session (temporary cookies) and 6 months (persistent cookies).
  1. Merger or Acquisition

If we are involved in a merger, acquisition, or sale of assets, your personal information may be transferred. We will notify you before your personal information is transferred and becomes subject to a different privacy policy.

  1. How We Keep Your Data Secure

We have implemented appropriate organizational safeguards and security measures to protect your personal data against accidental loss, unauthorized use or access, alteration, or disclosure.

Communication between your browser and our website uses a secure encrypted connection when your personal data is involved.

In the unfortunate event of a data breach compromising your Personal Data, you will be notified within a maximum of 72 hours, in accordance with Law 25.

  1. Your Rights Regarding Your Personal Data

All our users have the following rights with respect to their Personal Data:

  • Right of Access – You have the right to know whether we process your Personal Data and to request a copy.
  • Right to Rectification – You have the right to have incomplete or inaccurate Personal Data corrected.
  • Right to Erasure / Right to be Forgotten – You have the right to request the deletion of your personal data, except where we are required to retain it by law.
  • Right to Portability – You have the right to receive your Personal Data in a structured electronic format.
  • Right to Withdraw – You have the right to object to the processing of your Personal Data for targeted advertising, sale, or profiling purposes.
  • Non-Discrimination – You have the right not to be denied a service for having exercised your rights.

Withdrawal of Consent

If you have consented to the processing of your Personal Data, you have the right to withdraw your consent at any time, free of charge, by contacting us using the information at the bottom of this page.

  1. Changes

We may modify this Policy at any time. If we make changes, we will post an updated version on this website. When you use our services, you will be asked to review and accept our Privacy Policy.

  1. Contact Us

In accordance with the Act to Modernize Legislative Provisions Respecting the Protection of Personal Information (Law 25), Krown Apparel Inc. has designated a Privacy Officer. You may contact them for any questions regarding this Policy or to exercise your rights at the following address:

Name: Nelson Grandchamps

Email: info@krown.com